Snapchat Opens Up Lens Ads to More Businesses, Expands Monetization of Lens Games

Snapchat is making its Lenses ad format available within its Ads Manager tool, while it’s also working with companies to create new branded...

Instagram Adds New Shopping Tags Within Instagram Stories

This could be interesting. Instagram has announced that selected brands will now be able to use new shopping tags within Instagram Stories. As explained by...

Facebook Launches New Initiative to Weed Out Questionable Traders

Facebook is taking steps to limit, or even remove, questionable traders from its platform with a new initiative that will enable users to...

Brands Using Video Marketing [Infographic]

No doubt you've already heard that video content is a big deal - but what you may not realize is just how influential...

LinkedIn Adds Carousel Ads for Sponsored Content

LinkedIn continues to improve its ad offerings, this time with the addition of carousel ads for Sponsored Content. As you can see, the new...

The State of Social Video Ads 2018 [Infographic]

Is 2018 the year you invest in video ads on social media? Need some stats and facts to help guide your strategy? Wave Video share...

10 Ways to Step Up Your Instagram Stories Content

This year, more businesses are going all in on Instagram Stories, with the Stories format quickly becoming the hottest social media option. Even...

6 Surprising Statistics That Will Help You Market to Generation X

Marketing to each generation can be tricky, and Generation X is no exception. So how do you reach this seemingly forgotten generation, and turn...

5 Proven Ways to Build Your Email List

What’s the secret to a successful email campaign? Great design? Engaging subject lines and email copy? Your offer? It's actually none of these things -...

100+ Google SEO Success Factors Ranked [Infographic]

Search engine optimization is tough, and it keeps getting more complex every day. Whereas Google used to only rely on keywords, their algorithms now...