5 Content Promotion Techniques (and Tools to Help)

It’s 5:49 pm on a Tuesday evening. You finish a blog post, hit publish and head to dinner. When you arrive at the...

Facebook Adds Data Abuse Bounty, New Access Rules for Apps

While Mark Zuckerberg took questions from Senators, Facebook continued to implement changes in the wake of the Cambridge Analytica scandal. To recap, Facebook has...

OK Google: How to Optimize Your Business for Google Voice

Voice searches of all types have been growing rapidly over the last few years. Siri, Google, and Alexa are all well known for...

How Cambridge Analytica Highlighted a Major Flaw in Marketing

The Cambridge Analytica scandal has highlighted a major flaw with how we use Facebook for marketing purposes. I recently downloaded my data file...

Instagram’s Testing ‘Nametag’ Codes to Promote Accounts

Instagram is reportedly looking to launch a new feature called ‘Nametags’ which would enable users to create their own, customized Instagram code which...

New Study Finds 66% of Tweeted Links to Popular Websites are Shared by Bots

If you’re still using Twitter data – like Likes, re-tweets and shares – as indicators of success for your social marketing program, you...

The Influence of Parenthood on Social Media [Infographic]

Social media has become a key part of our broader interactive process, but one area in which social has particular relevance is in...

Could Snapchat be Looking to Switch Back to a Chronological Feed?

Could we be seeing the beginnings of a shift away from algorithms and back to real-time feeds? Recently, we saw Instagram move to show...

2 Years of Facebook Live [Infographic]

It seems like only yesterday that everyone was talking about Meerkat, and Periscoping their daily lives, but that was now more than two...

The Opportunities for Retail Businesses on Twitter [Infographic]

While Twitter is known as a key source for breaking news, the platform also offers significant potential in customer service, with many brands...